Power Talking

with

Alexis Washington

Publisher

Urban Star Communications LLC

Sole Magazine

Stamford, Connecticut


info@solemag.com

www.solemag.com

www.urban-star.com


"A Brand New Playa for the Game"

Let's talk to Alexis about building her publishing empire!

POWER TALKING


 THE ROCK: Why is entrepreneurship so important?
ALEXIS/SOLE: Entrepreneurship is important because it is what allows business to evolve and create new markets. It promotes creativity and diversity.

THE ROCK: What is your mission in the arena of entrepreneurship?
ALEXIS/SOLE: My mission is to create opportunities for blacks to make their dreams come true. My goal is to have every person working with me to one day have his/her own firm or business. It's not about them becoming rich, but them doing what they want and love to do. Something they would do for free, just for the love of it.

THE ROCK: What is the upside of owning a business?
ALEXIS/SOLE: Independence. You have the freedom to be as creative or as common as you like. Also you create your own rules. I hate the way some businesses operate and I can control how I do business.

THE ROCK: What is the downside?
ALEXIS/SOLE: The downside is the amount of hours you work. If you want the success you have to put in the work.

THE ROCK: What is your best advice to someone who wants to start a business?
ALEXIS/SOLE: Have a plan B. Always keep the faith that things will go according to God's plan, but make sure you have options.

THE ROCK: What is your best advice to someone struggling to maintain a business?
ALEXIS/SOLE: My advice is keep pushing. Sunshine always follows rain. Struggles are just a means to keep you humble, and preparing you for a future success.

THE ROCK: How important are partnerships in business?
ALEXIS/SOLE: Partnerships are priceless. Not, only partnerships but relationships are important too. Keep your options open and seek opportunities to build diverse relationships. Normally others are willing to help with a project if the focus and visions are clear.

THE ROCK: If you could change one thing about your business, what would it be?
ALEXIS/SOLE: If I could change one thing, I would have a larger staff. I have a great dedicated staff, but it still isn't enough to do everything we visioned. There is strength in numbers.

THE ROCK: What three words best describe you as a businessperson?
ALEXIS/SOLE: Three words...1. Resourceful 2. Flexible 3. Determined

THE ROCK: What attribute(s) is needed to become a successful businessperson?
ALEXIS/SOLE: Determined. Business is tough, people with let you down...people will not believe in you. The important thing is to be determined to succeed. When one door closes another one really opens, just be determined to see the door.

THE ROCK: What defines success in America?
ALEXIS/SOLE: What defines success in America, is the image of success. Success is a multi-facted state. Sometimes it's measured in money, but many portray the image of wealth but don't really have what the image shows. If a business goes bankrupt, the leader is no longer successful, but deemed a failure after riding high on success. While some may feel I am successful by publishing SOLE, I feel I have yet be successful. I know the potential and power of the things I am doing, and I won't be successful until I reach the heights I seek.

THE ROCK: What advice would you give to the youth who have an interest in entrepreneurship?
ALEXIS/SOLE: READ! In the time it takes to complete a college course you can read 25 books about what you like. If you have an interest in cars, read about cars. Obtain all of the knowledge you can so that when the opportunity appears you are prepared. By the time an entrepreneurially spirited kid gets to college age he/she is full of ideas and all college should need to do is lead the kid to whatever his/her destiny is. Don't base your loves and like on money, it'll come.

THE ROCK: What is your driving force to success?
ALEXIS/SOLE: For me I'm pushing to succeed to have a voice. Not just a business voice, but a voice in the community. A voice that is needed, respected and valued.

THE ROCK: What other things keep you driven other than success in the business world?
ALEXIS/SOLE: I also coach girls youth basketball for the Lady Lions in Baltimore, the the kids keep me balanced because I need to be a good role model. I used to value things as wins and loses, but they've taught me to measure things in terms progress. Have I improved? Have I helped someone else improve? Am I showing them the right way to live their life? Just being someone that helps others as well as helps herself.

THE ROCK: If your best friend ask you for advice in business, what would it be?
ALEXIS/SOLE: Be prepared for anything. What you are doing now will be useful when you move on to something different, everything is connected.

THE ROCK: And, if that same person ask you for an idea for a business venture, what would it be?
ALEXIS/SOLE: Real Estate, always a market there.

THE ROCK: Additional comments:
ALEXIS/SOLE: Always be flexible, you'll never be bent out of shape. Some days will be good and some days will be bad in business, but maintain your faith, don't panic and enjoy the ride. It's ok to sit on the pity pot at times, just make sure you flush when you get up. Celebrate the small victories and party for the milestones.

THE ROCK: Thank you!